Fuse ODG starts campaign against bleaching ads

Ghanaian musician Fuse ODG has called out Nivea over a billboard that seems to be promoting skin bleaching.

He shared the photo of the ad on his Instagram page and asked that it be taken down.

“Dear Nivea, Kindly take down these billboards you have placed all over our beloved countries in Africa. I saw this one with my own eyes in Ghana today and we love our complexion the way it is. And if you don’t take these down, we will.”


Some other celebrities have also been posting about it and asking for same.


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